Episode 71: Strategy Is The Power Move

May 20

Episode Description

In this episode of Don't Waste the Chaos, Kerri Roberts discusses the essentials of business strategy, emphasizing that strategy is not merely a plan but a series of intentional choices that shape how businesses grow, adapt, and lead. With her signature clarity and practical insight, Kerri challenges the outdated notion that strategy is a one-time planning event. Instead, she presents strategy as a dynamic, living framework for decision-making that drives alignment, momentum, and long-term success. From identifying the right customer to simplifying execution, Kerri shares how leaders can use data, speed, and culture to bring strategy to life inside their organizations. She offers practical tools and reflective questions to help founders, executives, and team leaders clarify their direction and create alignment across people and performance.

Tune in to hear:

-Why strategy is a set of choices, not just a written plan

-How clarity about your customer leads to stronger decisions

-Why simplicity outperforms complexity in strategic planning

-How to use the right data to make better decisions

-Why fast execution beats perfect planning

Resources Mentioned:

The Advantage by Patrick Lencioni https://amzn.to/4deF7LB

Traction: Get a Grip on Your Business by Gino Wickman https://amzn.to/4mdE5Ug

The Lean Startup by Eric Ries https://amzn.to/4kbq47H

Creativity, Inc. by Ed Catmull https://amzn.to/4iYbPlS

The 21 Irrefutable Laws of Leadership by John Maxwell https://amzn.to/4jUQHhH